AFTER HOURS: ISSUE01
A visual dive into dim-lit frequencies and analog emotions. AFTER HOURS captures raw movement, layered sound, and intimate static in club life.
PART I — Setting the Tone
The idea sparked from a simple urge: to document the night — not the glamorous version, but the one that sweats, blurs, and slips into the underground.
Clay’s concept was to freeze nightlife in its most raw, unfiltered form — gritty, dim-lit, and alive. Shot in Joensuu, a Finnish city sitting about 400 kilometers north of Helsinki, the setting was far from what you’d call a club capital. But that’s exactly the point. The real stories live where no one’s looking.
When I (Yuno) first got my hands on Clay’s photos, we were sitting in a café. I already had a direction in mind. I knew I wanted movement, layers, motion blur, and text that lives inside the photo — not just over it. We didn’t want it clean. We wanted it honest.
Together, our focus was one: to capture that underground feel, unapologetically.
PART II — The Layers
As I mentioned, most of the creative process happened in a cozy café in the center of our small town. People came and went, the space stayed loud and alive — but we didn’t really notice. We were buried deep in the process
I started by designing the logo using the Nickel Gothic typeface (you’ll see it below), then moved on to shaping the visuals around Clay’s photography
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Clay was heavily inspired by the iconic aesthetic of Japanese Provoke magazines — those grainy, chaotic frames that feel like memories more than documentation. On my end, I leaned into the atmosphere itself. The mood already lived in the photos — I just needed to extend it through motion, overlays, and bold typography.
We both agreed that the exact red shade #dc143c was the perfect fit — bold enough to cut through the monochrome, but not loud enough to steal from the shadows. The fonts we used throughout: Nickel Gothic and Neue Haas Grotesk.
PART III — What Comes After
To be honest — we don’t have new pieces ready just yet. But ideas are already brewing.
Very soon, Clay is heading to Austria, and he’s planning to capture a whole new series of images while he’s there. Most likely, something raw and worth building on will come out of it. So stay close — more stories, visuals, and noise from us are definitely on the way.
Yuno Kay, April 15th 2025